Wednesday, April 30, 2008

fast food in a design democracy

Over the past five years there has been a boom in design awareness in Scandinavia, and now even the fast food restaurants have caught on. I like to see good design in places that are accessible for everyone. Burger bars used to be establishments with chipped plastic seating and grubby lino flooring, which reeked of frying oil and overcooked meat. Not any more, at least not in Sweden. Several of the big fast food names now realise that in order to attract families, they need to appeal to parents as well as kids. Visiting these restaurants nowadays is a bit like stepping into a sleek airport lounge, all Italian lighting and Corian table tops.



My favourite McDonalds in Ängelholm even provides a fleet of Offecct Pick-Up mini cars, way cooler (and more hygienic) than the plastic ball tubs of old. Below is another of their restaurants with some Venus chairs from Johanson Design, a Swedish company with one of the most impressive ranges of bar and restaurant furniture in Scandinavia.




Another chain that’s trying to whoop McDonalds in the cool design takes is Max Burgers, who recently decked out their flagship restaurant in Uppsala with the Magis Butterfly chair by Karim Rashid, and Marcel Wanders Zeppelin lamps from Flos.


The refurb may have cost quite a few burgers as these are original pieces that to many are designs of desire. But when they appear in accessible, everyday places like burger bars, we can all enjoy them occasionally. I like this trend. More good design for everyone! (Vicki)

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